Do you treat your customers optimally? Donna Cutting offers some tips on how to make them feel like celebrities and keep them coming back to you.
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Looking at your customers from a different perspective can help you in your future endeavors and to survive this capitalistic age.
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Only go after people who will increase your sales and profits. Who are those people? Bob Gordman gives you some ideas.
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Small business-to-business owners: Identify your Must-Haves and turn them into loyal Core Customers. Bob Gordman can help you.
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What is the goal of advertising? Robert Gordman discusses how to accurately measure advertising effectiveness.
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Small business owners can learn about customer service during the holidays. Mark Mayberry gives you an example.
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Know Thy Customer is a sacred commandment in the historical liturgy of Sales.
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Are your prospects buying from your small business? If the answer is no, you don't want to miss this article from Michael Hepworth.
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In the process of selling, preparation goes unnoticed and often neglected. This can be detrimental for your small business. Brad Huisken gives some pointers.
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Using personalized cards as a marketing tool can help your small business. Ilise Benun tells you how.
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