John Coupland

Social media ROI is different

Featuring John Coupland - October 16, 2014

John Coupland joins Jim Blasingame to reveal why the ROI you should expect from social media activity is different from traditional marketplace ROI.

More interviews with John Coupland

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What is your social media credibility?
Featuring John Coupland – October 16, 2014
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The landscape of social media ROI
Featuring John Coupland – July 14, 2014
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Do not take your core network for granted
Featuring John Coupland – July 14, 2014
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The correct way to think about social media ROI
Featuring John Coupland – October 14, 2013
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Why your social media strategy has to be authentic
Featuring John Coupland – October 14, 2013
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