Why your social media strategy has to be authentic

What impression does your social media strategy present? John Coupland joins Jim Blasingame to reveal the power of having an authentic presentation of you and your company in your social media strategy.

More interviews with John Coupland

Social media ROI is different

Featuring John Coupland – October 16, 2014

What is your social media credibility?

Featuring John Coupland – October 16, 2014

The landscape of social media ROI

Featuring John Coupland – July 14, 2014

Do not take your core network for granted

Featuring John Coupland – July 14, 2014

The correct way to think about social media ROI

Featuring John Coupland – October 14, 2013