Search Results

Jack talks with Jim about the struggle small business has keeping the government from making laws that harm us, and what the NFIB is doing about it. Jim has been a member of the NFIB for a long time, and encourages small business owners to check out the outstanding job they are doing on a national as well as state level. The NFIB is ranked as the third most effective lobbying group in ALL of Washington.

Steve talks with Jim about something he calls "Painless Planning". Not just for business planning, this is a way to use planning for any kind of project. They focus on three primary steps: 1) Establishing measurable goals. 2) Establish milestones, 3) Allocate the necessary resources. Steve and Jim show you how to make project planning really painless, whether it be planning a vacation, or a new business direction.

Pat joins Jim to talk about salesmanship, specifically, in the area of persistence. Pat says one of the best ways to be persistent is to assume the attitude that you are a problem solver, and that your assistance is needed by your customers and prospects. Pat says 80% of all new sales are made after the 5th call, but 90% of all salespeople give up before the 5th call. Check out this conversation to find out how to cash in on the "found money" available only to the persistent.

Ken and Jim talk about the challenge that advertising and marketing creates for small business owners, especially with regard to understanding demographics. Ken does an outstanding job of explaining our national population demographics. Do you know the demographic information of your customers? This interview will help you make sure that you don't lose market share, and your company, due to lack of knowledge of demographics.

Marc talks with Jim about how he came to transition from the performing arts to business. Marc talks about how his 5 year plan took 10 years to complete. He worked other jobs while he was developing his business. Marc also introduces us to what he calls "Your ideal scene". This is an excellent interview for those who are in a hurry to start a small business.

Russ and Jim continue their discussion of the 15 most important questions a buyer should ask a seller, how to ask them, and when to ask them. (This interview follows the 1-4-99 Archive with Russ.)

Bob is one of our leading experts on the Internet. Bob and Jim also discuss the advantages of using email for communication. They move on to talk about the primary reasons people use the Internet.

Don joins Jim to talk about the dangers of a government that imposes itself in the marketplace. Don defines a free market, and goes on to explain how that definition compares to what we have in the U.S. They also talk about minimum wage as the political football that it has become.

Tim is THE business planning expert, and he joins Jim to talk about how important it is to have a solid pricing strategy in your plan. Tim talks about something he learned from one of his mentors, which is that "management is nothing more than understanding when and how to say no", something Tim identifies as the "corridor principle", and how that blends in to your business planning process.

Randy, who is legally blind, joins Jim to help us focus on what we see, and what we don't see as we manage our businesses day-to-day. They take a caller who offers his ideas on the subject of focus, which provides a great opportunity for Randy to contribute his thoughts and advice on the caller's specific example. Randy also explains the power of a view point, both positive AND negative view points. Powerful information. Outstanding dialogue. Don't miss this one.