Get more sales by telling prospects more stories
Do you sell features and benefits or tell stories? Don Cooper joins Jim Blasingame to reveal that telling prospects and customers stories is more powerful and effective than just reciting your features and benefits.
More interviews with Don Cooper
The biggest mistakes salespeople make
Could you, would you even know how to actually fire a customer?
The biggest mistakes salespeople make
Could you, would you even know how to actually fire a customer?
How to emphasize the emotional impact of customer decisions
Articles by Don Cooper
22 Ways to Use QR Codes to Boost Your Sales
Don Cooper lists 22 ways for you to use QR Codes to increase your sales.
Play to Your Weaknesses
Too often people consider their weaknesses as a disadvantage. Don Cooper shares how you should use your weakness as a market place advantage.
Home-Based Businesses: Seeing Through the Myths
Don't believe everything you hear about home-based businesses. Don Cooper offers some facts and some myths.
Home Alone
Take the initiative toward interaction.
Speaking of Marketing…
Looking for a new marketing opportunity?