Joseph Jaffe 
President and Chief Interruptor of crayon and author of Life After the 30-Second Spot and Flip the Funnel
Interviews with Joseph Jaffe
The dangers of being competitive but irrelevant
Using social media to gain a competitive advantage
Social media is custom-made for small business
Promoting customer loyalty and referrals as a business strategy
Use technology to give your customers peace of mind
Do you know what your customers expect from you?
Social media success stories and cautionary tales
Social media = community creation = small business success
Why interactive is the future of customer service
The Age of the Customer® Part 13: Keeping existing customers