Social media is custom-made for small business

Why is small business better at social media than big business? Joseph Jaffe joins Jim Blasingame to discuss why small businesses have an inherent advantage when it comes to building social media communities.

More interviews with Joseph Jaffe

The dangers of being competitive but irrelevant

Featuring Joseph Jaffe – April 25, 2011

Using social media to gain a competitive advantage

Featuring Joseph Jaffe – April 25, 2011

Promoting customer loyalty and referrals as a business strategy

Featuring Joseph Jaffe – November 29, 2010

Use technology to give your customers peace of mind

Featuring Joseph Jaffe – November 29, 2010

Do you know what your customers expect from you?

Featuring Joseph Jaffe – November 29, 2010