The Age of The Customer®
Advice, information and training in the field of economics, business operations and business management.
THE AGE OF THE CUSTOMER® is a fundamental belief system originating with Jim Blasingame.
THE AGE OF THE CUSTOMER® is a line of products and services offered by Jim including a series of books, written articles and publications, and educational materials; advisory services; and consulting/training all in the field of Economics, Business Operations and Business Management.
THE AGE OF THE CUSTOMER® Menu
Please browse the following selection of THE AGE OF THE CUSTOMER® educational audio products to learn more about Jim’s motivational beliefs, products, and services concerning small business economics and operations; including Jim's exclusive series of THE AGE OF THE CUSTOMER® shows.
In the 21st century, customers have many connection options. Jim Blasingame talks about the challenges and complexity of finding and keeping customers in The Age of the Customer™.
How can you avoid becoming irrelevant in the Age of the Customer? Jim Blasingame talks about specific things small businesses must do to connect with customers successfully in The Age of the Customer™.
Customers are now in control. Jim Blasingame reveals that the Age of the Seller is succumbing to The Age of the Customer™ and what small businesses have to do to avoid becoming irrelevant in the new Age.
“Follow me home.” Jim Heising joins Jim Blasingame to consider the future of apps, not only on mobile devices, but also on your desktop, television, even refrigerator, all as part of what Jim B calls The Age of the Customer™.
Are you ready for the impact apps will have on your business? Jim Heising joins Jim Blasingame to discuss why mobile apps are increasingly the way customers want to connect with your small business and how you can get ready for this.
What will product development be like in The Age of the Customer™? Leslie Kossoff joins Jim Blasingame to talk about how to determine if your product is aligned with what customers want today and in the future.
Will the second decade of the 21st century be that much different? Leslie Kossoff joins Jim Blasingame to discuss what Jim calls The Age of the Customer™, and what small business owners must do for their customers.
Are your employees empowered to offer memorable customer service? Eric Karjaluoto joins Jim Blasingame to discuss why businesses should invest in customer service training, plus the influence of the Internet on customer behavior.
Selling and serving customers online is no longer an option, it’s an imperative. Reporting on the results of an audience poll on online sales activity, Jim Blasingame reveals why it's imperative for small businesses to increasingly both sell and serve their customers online.
Is branding still relevant in The Age of the Customer™? Jonathan Salem Baskin joins Jim Blasingame to discuss how the concept of small business branding may be changing as the customer has increased influence in The Age of the Customer™.