The Age of The Customer®
Advice, information and training in the field of economics, business operations and business management.
THE AGE OF THE CUSTOMER® is a fundamental belief system originating with Jim Blasingame.
THE AGE OF THE CUSTOMER® is a line of products and services offered by Jim including a series of books, written articles and publications, and educational materials; advisory services; and consulting/training all in the field of Economics, Business Operations and Business Management.
THE AGE OF THE CUSTOMER® Menu
Please browse the following selection of THE AGE OF THE CUSTOMER® educational audio products to learn more about Jim’s motivational beliefs, products, and services concerning small business economics and operations; including Jim's exclusive series of THE AGE OF THE CUSTOMER® shows.
Can you make your brand romantic with customers? Tim Halloran joins Jim Blasingame to talk about his ideas on how to make your brand romantic to customers in the 21st century.
Beware the future of Facebook, Twitter, etc. Jeff Zbar joins Jim Blasingame to recommend that you have a social media strategy, but simultaneously migrating those contacts to a community list you can control.
What does it cost to reject The Age of the Customer shift? Jim Blasingame reveals that the only thing that costs more than converting to Age of the Customer practices is not converting.
You don't own your brand message completely. Jim Blasingame reveals why every business has to execute their brand message because there is no place to hide in The Age of the Customer.
Long before you get to deliver service, you have to be relevant. Andrea Nierenberg joins Jim Blasingame to reveal why being relevant in The Age of the Customer has to happen before you deliver your excellent service.
Dave DeBarardinis joins Jim Blasingame to explain that marketing is not about selling the product, but connecting with people who have the same beliefs, find out what they need and addressing those needs.
Your prospects and customers have new expectations. Jim Blasingame explains that if you're doing business the way you've always done it, you won't meet your customers' new expectations and your business will not survive.
Are you ready for the Age of the Customer? Jim Blasingame explains that the Age of the Seller is being replace by the Age of the Customer, and why your business has to make the conversion from the old age to the new one.
Your customers expectations are evolving all the time. Beverly Inman-Ebel joins Jim Blasingame to talk about what she learned from Jim's new book, The Age of the Customer, about staying current with customer expectations.
Is your business relevant to your customers? Beverly Inman-Ebel joins Jim Blasingame to talk about some of the powerful messages of relevance she found in Jim's new book, The Age of the Customer.
