Why do customers choose you?

Why do customers choose you? Charlie Fewell joins Jim Blasingame to discuss the importance of knowing why your customers choose you, and they touch on the 4 areas that need to be looked at: Product, Processes, Promotions, and People.

More interviews with Charlie Fewell

Executives clarify and model behavior expectations

Featuring Charlie Fewell – August 10, 2011

What's the difference between a manager and a leader?

Featuring Charlie Fewell – August 10, 2011

Does your small business have customer advocates?

Featuring Charlie Fewell – February 28, 2011

Are you measuring customer experience performance?

Featuring Charlie Fewell – February 28, 2011

Measuring performance based on value delivered

Featuring Charlie Fewell – February 28, 2011

Articles by Charlie Fewell

Customer Outreach in Tough Times

Charlie Fewell – November 7, 2008

Do you know the best steps to take with your customers when the economy is having a tough time? Charlie Fewell provides useful tactics to help you serve customers more successfully.