Search Results

It’s not your customer’s job to think about you. Sarah Petty joins Jim Blasingame to discuss the importance of a creating and maintaining a customer database to keep your sales pipeline full, month after month.

Marketing should drive sales to the top line so you can drop profit to the bottom line. Ed Abel joins Jim Blasingame to discuss why your marketing plan should build credibility with prospects by showing up in many areas of the marketplace.

Do you know where your customers are hanging out? Ed Abel joins Jim Blasingame to discuss why customers are now behaving more like the communities where they hang out and less like classic demographics.

Do you know who your ideal customers are? Ed Abel joins Jim Blasingame to discuss how small businesses have to focus marketing on prospects that fit their customer profile instead of the broad marketing practices of big business.

Don't get put in the social media time-out chair. Kathy Perry joins Jim Blasingame to discuss rules and regulations - “terms of service” - for social media sites and the consequences if you violate them.

What has caused the emergence of South Korea's economy? Guy Sorman joins Jim Blasingame to discuss South Korea's investments in innovation, investment in high-tech infrastructure and why their recent success has happened because it has a true democracy.

Does China have a Potemkin economy, or is it real? Guy Sorman joins Jim Blasingame to report on his recent trip to China and that the Chinese economy is low-tech and not very innovative, largely because it is not really a free country.

What are the top performing companies doing differently? Sam Reese joins Jim Blasingame to discuss three best practices that top performing companies use, including having a well-defined and developed value proposition.

Is there a disconnect between Wall Street and Main Street? David Adler joins Jim Blasingame to reveal that bonuses on Wall Street continue to rise after their bail-out, but the damage they caused on Main Street is still there.

Did President Obama contribute to Egypt's problems? David Adler joins Jim Blasingame to discuss Pres. Obama’s Cairo speech and subsequent foreign policies and whether either contributed to the violence in Egypt.