What women don't tell you about what they want

It's finally official: women aren't easy to understand. Mary Lou Quinlan explains to Jim Blasingame why women withhold information, and what businesses need to know in order to connect with them.

More interviews with Mary Lou Quinlan

The power of writing down your ideas and worries

Featuring Mary Lou Quinlan – May 14, 2012

Documenting the love and faith of a mother

Featuring Mary Lou Quinlan – May 14, 2012

Woman's Warp Speed Word of Mouth

Featuring Mary Lou Quinlan – April 13, 2011

Word of mouth in the digital age

Featuring Mary Lou Quinlan – April 13, 2011

How to Succeed? Pretend all your customers are women.

Featuring Mary Lou Quinlan – May 05, 2010