Jim Blasingame

The Age of the Customer®, Part 18: Putting the "ding" in small business branding

How do you become the "ding" in branding when customers decide to buy something and immediately see a brand in their mind? Jim Blasingame talks about what a small business must do to differentiate itself in The Age of the Customer™.

More interviews with Jim Blasingame

Jim Blasingame
Jim says goodbye to his audience after over 23 years of The Small Business Advocate Show
Jim Blasingame
Jim’s last advice to his audience: Remember THE School fundamentals
Jim Blasingame
Jim reveals why and how he started The Small Business Advocate Show
Jim Blasingame
Jim’s next-to-last parting thoughts for small business owners
Jim Blasingame
The long goodbye