What makes customers return to your small business?
Why do your customers do business with you? Jack Mitchell joins Jim Blasingame to explain that your products are not why customers come back, but rather how you and your people make them feel - the experience.
More interviews with Jack Mitchell
How one company publishes and operates by their stated values
How one American family business weathered the pandemic
Blending 20th century selling fundamentals with 21st century customer expectations
The five “Hug your customers” selling steps
Blending 20th century selling fundamentals with 21st century customer expectations