Myth 3: A business plan is no longer necessary
Is a business plan still important? Tim Berry joins Jim Blasingame to reveal why a business plan is just as critical as an essential management tool as it has ever been.
More interviews with Tim Berry
Tim Berry’s Razor: “Deliver value to customers”
Don’t let content prevent you from the essential context of business planning
The power of business planning fundamentals
Wrapping up 20 years of radio broadcasting
What hasn’t changed in the past 20 years in the marketplace?