Stephen King

Two of Four Core Data Driven Decisions: Clients and marketing

Stephen King joins Jim Blasingame to reveal two of the Four Core Data Driven decisions – when to fire clients and how to spend marketing budget – and how these can be managed more profitably by following the data.

More interviews with Stephen King

Stephen King
Finding the right tools to help you with activity-based financial management
Stephen King
Breaking projects – and customers – into their own Gross Profit report
Stephen King
The power of developing a job costing financial discipline
Stephen King
Measuring human performance against the five business drivers
Stephen King
Comparing business success drivers with human resources practices