What is the difference in marketing and promotion?
Marketing is about sales, promotion is about relationships. Sarah Petty and Erin Verbeck join Jim Blasingame to discuss the differences in marketing and promotion and offer ideas to market and promote a boutique business.
More interviews with Sarah Petty
Stay visible mid-pandemic so customers will know you post-pandemic
How to survive by pivoting your business model
Stay visible mid-pandemic so customers will know you post-pandemic
How to survive by pivoting your business model
The entrepreneurial education of a high school senior