Small business lessons from the Toyota recall fiasco
What PR lessons can small businesses learn from the Toyota product recall fiasco? Ruth Sherman joins Jim Blasingame to offer several tips and best practices that you should apply when communicating with your customers, whether the news is good or bad.
More interviews with Ruth Sherman
The challenges of presenting using online video platforms
Making the most out of online video meetings
One person’s Ted-X talk experience, from proposal to delivery
The difference between a Ted and a Ted-x Talk
How to reconcile the generational differences in the workplace