Are you tracking your sales execution for profitability?
You can't track sales based only on cash flow. Ruth King joins Jim Blasingame to reveal why all sales activity, including customers, must be measured by profitability, not just for cash flow.
More interviews with Ruth King
How recurring revenue is the key to sustainable business
How to save your way to long-term profitability
Beware the inflation and supply chain management challenges
This is how to succeed yourself out of business
Determining if you’re successfully funding growth is 4th grade math