How profitable is your marketing strategy?
Are you tracking the profitability of your marketing plan? Ruth King joins Jim Blasingame to reveal tips and best practices on how to evaluate your marketing for profitability, including differentiating from traditional and digital.
More interviews with Ruth King
How recurring revenue is the key to sustainable business
How to save your way to long-term profitability
Beware the inflation and supply chain management challenges
This is how to succeed yourself out of business
Determining if you’re successfully funding growth is 4th grade math