Why should small businesses care about content?
Content is how customers find and become attracted to you. Kirk Cheyfitz joins Jim Blasingame to discuss why the future of even the smallest business will depend upon how it focuses on the quality and origin of its content.
More interviews with Kirk Cheyfitz
Advice for small business owners about how to reach more customers
How to stay relevant and contribute after selling your business
How the advertising world has changed in 15 years
How far can small firms push back on the Amazon/Whole Foods merger?
The wider implications of the Amazon/Whole Foods merger