Do you know how to create a customer persona?
Ken Tencer joins Jim Blasingame to reveal the concept of developing customer personas to help you make sure you’re focusing on the right kind of prospect.
More interviews with Ken Tencer
Using the “start, stop, continue” strategy to restarting post-pandemic
How to think about restarting your business post-pandemic
Identifying the most relevant macrotrends for your industry/marketplace
Identifying the macrotrends in the marketplace
Identifying the most relevant macrotrends for your industry/marketplace