Josh Costell

What we can learn about prospecting from politicians

What can political candidates teach us about customer profiles? Josh Costell joins Jim Blasingame to talk about how small businesses can take a lesson from politicians including the futility of pursuing customers who are never going to buy from you.

More interviews with Josh Costell

Josh Costell
When will small firms be able to use electricity co-generation technology?
Josh Costell
How a small business is playing against the big guys and winning
Josh Costell
How businesses can become co-generators of electricity
Josh Costell
Don’t fail to budget the time, money and commitment to training
Josh Costell
What career path elements does your small business need?