What is “Intent Data” and why should small business care?

Ed Marsh joins Jim Blasingame to reveal that Intent Data is a way to apply artificial intelligence to the online activity of suspects, prospects and customers to determine if their behavior indicates a purchase soon of what you sell.

More interviews with Ed Marsh

Are you ready for the coming inflation?

Featuring Ed Marsh – April 28, 2021

The perils of confusing tactics with strategy

Featuring Ed Marsh – April 28, 2021

Using technology to keep your key information organized

Featuring Ed Marsh – January 27, 2021

How small business CEOs can achieve more leadership clarity

Featuring Ed Marsh – January 27, 2021

A salute to a hero, plus the power of redundancy

Featuring Ed Marsh – October 27, 2020