Bob Negen

Training salespeople about customer expectations

Bob Negen joins Jim Blasingame to talk about why you have to train salespeople to probe customers to identify where they are on their purchase decision journey.

More interviews with Bob Negen

Bob Negen
How to shift to an “omni-experiential” retail strategy
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How Main Street retail has pivoted in the pandemic era
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The weird 2020 holiday season got weird in April
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How retailers had to shift to survive
Bob Negen
The weird 2020 holiday season got weird in April