Paul is the eighth of fourteen children born to Cuban immigrants in Kansas City. Paul failed out of electrical engineering at Rice University to become an award-winning copywriter and serial entrepreneur who invented cost-per-click advertising (US Patent 5,933,811). He now generates millions in profits for his clients as a digital marketing expert. The Los Angeles Business Journal twice named Paul to the “Who’s Who in High Tech” and he has published five books. He is contractually forbidden from discussing Operation Spamazon with civilians.