Joseph Semprevivo is the CEO/President and founder of Joseph’s Lite Cookies as well as an award-winning, bestselling author of “Madness, Miracles, Millions.”
At the age of 9, Joseph was diagnosed with Type I diabetes. After some blood work and tests, doctors told his parents that he would be lucky to live past the age of 17.
In 1986, Joseph’s Lite Cookies was born on a Sunday morning. Joseph's father Larry knew how badly Joseph wanted to eat cookies again so he experimented until he perfected the perfect sugar-free oatmeal cookie.
From a little kitchen in New Mexico, they began baking 170 sugar free cookies a day and brought them to local grocery stores and businesses for people to sample.
Currently Joseph’s Lite Cookies is baking over 12 million cookies a day along with supplying other diabetic friendly products. Today the cookies can be found in numerous countries and nationwide across the United States in stores such as: Dollar Tree, Dollar General, Big Lots, independent/ health food stores and other major grocery chains around the Country.
Joseph is also the author of the award-winning bestselling book: Madness, Miracles, Millions