Doris Naisbitt began her visits and studies of China ten years ago, and since 2007 has been the director of the Naisbitt China Institute in Tianjin and a professor at Yunnan University. She is the former head of the Austrian publisher Signum Verlag, which she upgraded to become a major player in the German-language business-book market. John and Doris Naisbitt live in Vienna, Austria, and Tianjin, China.