Diane Morais was named chief executive officer and president of Ally Bank, the direct banking subsidiary of Ally Financial Inc., in March 2015. In this role, Morais is responsible for the deposits franchise, mortgage business, brand management, and digital strategy.

Prior to her current role, Morais was deposits and line of business integration executive for Ally Bank. In this position, she was responsible for oversight for the deposit business, ranging from marketing strategies, products and pricing, and the overall customer experience for the bank.

Morais joined Ally in May 2008 as Deposits and Product Innovation executive and was a key part of the team that helped launch the bank in May 2009. Prior to joining Ally, Morais previously held a variety of senior leadership positions during her twelve years at Bank of America, serving as the deposit and debit products executive, national customer experience executive, card services marketing, and consumer mortgage vendor management executive. Morais also spent nine years at Citibank’s credit card division in a variety of marketing, risk and finance roles.